Interactive Text Messages Engage and Activate Medicaid Members, Research Finds

LOS ANGELES, Calif., July 6, 2016 (GLOBE NEWSWIRE) — via PRWEB – Interactive and tailored text messages are successful in improving member knowledge of plan offerings, and promoting self-activation among Medicaid members, according to study results released today by mPulse Mobile. Conducted in partnership with Inland Empire Health Plan (IEHP), a rapidly growing Medicaid and …
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